Influencer Manager - Halpern
About us
If you want to future proof your career in PR, Comms and Influencer Marketing then Halpern is the agency for you. We are an entrepreneurial, mid-size agency with a tenacious start-up approach, which is coupled with having the stability of being minority owned by WPP, the world’s largest network of global advertisers. We are also partners in The&Partnership – a global group of ambitious agencies designed to help comms move at the speed of life. From creative, to strategy, experiential, production, social and paid media, joining the Halpern team will give you unrivalled access to our partner agencies and unlimited learning opportunities across the full marketing mix.
But that’s not all. Our enviable client portfolio spans global innovators, culturally relevant trendsetters and purpose-led brands.
And it doesn’t end there. We know now more than ever the importance of looking after our people and building an agency which the team are proud of and enjoy. Our ever-expanding employee benefits package includes multiple work/life balance perks, private medical care and a generous family policy care package too.
We are committed to promoting diversity, equity and inclusion through our recruitment process and welcome applicants of all backgrounds.
About the role
We are looking to hire an Influencer Manager who is excited to continue learning about the world of influencer marketing while honing your skills as a client services professional. This mid-level account management position will be tasked with leading influencer outreach and will also have the opportunity to interact directly with clients and senior management.
Our perfect candidate is someone that thrives in a fast-paced environment, who is organised and a team player, and has experience communicating with influencers across the lifestyle spectrum, including food and wellness verticals.
RESPONSIBILITIES:
Strategy
- Responsible for thoroughly researching client, inclusive of social audit and reviewing brand-provided materials.
- Active participant in strategy development, inclusive of guiding partnership and content
- approach.
- Advising clients on best in class approach for both organic and paid strategies
Influencer Discovery
- Lead on the list pull process to ensure influencers align to the campaign strategy based on key messaging, brand aesthetic, campaign goals, influencer strategy (demos, categories, tiers, criteria), etc. for each account.
- Lead the charge with sourcing new, up and coming influencer partners for our clients.
- Support partner teams in creation of paid plans to optimise best in class content
Partnership Management
- Oversee paid influencer partnership outreach through to completion.
- Lead creation and maintenance of pitch and briefing materials and influencer conversations
- Responsible for the negotiation of low/mid reach paid partnerships in an efficient and effective manner, utilising data to inform decisions. Facilitates contract draft and redlines with legal support.
- Lead the end to end influencer collaboration process, inclusive of updating master documents.
- Manage contract creation and execution for assigned partners.
Monitoring & Reporting
- Support team in monitoring for influencer posts, when needed.
- Ensures accuracy of Live Posts and Performance Analysis tabs (weekly).
- Prepare account’s monthly / campaign recaps based on the agreed upon campaign strategy, inclusive of data analysis via Google Sheets and Google Analytics.
Client Management
- Prepare weekly status document and send finalized status along with weekly post highlights to client prior to call.
- Present weekly highlights during client status calls.
- Act as champion of creative content, adhering to client standards.
Team Management
- Manage up to senior leadership, sharing progress updates and challenges with your leadership team.
Billing & Finance:
- Responsible for the collection of all account invoices
- Inputs all invoices and payment details into payment trackers with accuracy
General
- Elevate issues with influencer collaborations, being proactive with next steps.
- Assist on any special projects for additional clients if needed.
- Research and share industry trends to ensure we’re staying ahead of the curve.
Skills
- People and relationship oriented, cares about clients, team members, influencers and mentorship
- Continued strong interest in influencer and social media marketing
- Proficiency on prominent influencer social media platforms (Instagram, TikTok, YouTube, etc.)
- Familiarity with influencer discovery platforms
- Strong communication, organisational, and time-management skills
- Fluency in Google Drive, Microsoft Office, and corresponding platforms
- Growing self & team-management skills and willingness to dive head first into tasks
- Should have a baseline understanding of working on paid partnerships
- Must have at least 3 years min. experience in Marketing, Social Media, Influencer and/or related fields
Please email your CV and cover letter to Saffron: saffron.steelson@halpern.co.uk
- Locations
- London
- Remote status
- Hybrid Remote
- Employment type
- Full-time
About T&Pm
Who are we?
T&Pm is the world’s only truly full-service independent agency network, combining the energy and agility of a partner-owned business with the scale and strength of our alliance with WPP and GroupM.
We believe in The Power of &, bringing diverse talent together to transform the way great brands are built. Our teams blend creative, media, experience and technology specialists from across our marketing practices. The performance mindset of these teams optimises to business outcomes in every channel, fueled by the latest innovations in AI. Working alongside our clients’ marketing departments, we deliver ‘&mplified Creativity’ to solve their business and brand challenges seamlessly, creatively and efficiently.
Ultimately of course, we are our people. They’re the most important part of our business, so we want to make a lasting impression on them in the same way they do on us, by striving to become the most important place in their careers.
That’s why we do our best to build strong communities around them; provide the best possible opportunities for them to develop & grow; and empower them to make a difference to their clients and the world at large. Our strengths often lie in our differences, so we challenge and champion each other and our clients, to be the very best we can be.
T&Pm embraces and celebrates diversity, inclusivity, and equal opportunity. We are committed to building a team that represents a variety of backgrounds, perspectives, and skills. We are a worldwide creative agency that represents global clients. The more inclusive we are, the more brilliant work we can create together.
Influencer Manager - Halpern
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